On October 2, Heritage Dental Laboratory President Bill McCormick, stood atop the 10,843 foot summit of San Jacinto Peak in California as part of the Fourteenth Annual Fundraising Event with The Climb For A Cause™.

"Supporting worthwhile, dental-related causes is part of our corporate DNA" says McCormick who, at 62 years of age, was the oldest team member to summit San Jacinto. "Meeting fellow dental professionals in exciting locations was the 'cream on the cake'" Bill said.

Heritage Dental Lab also joins a growing number of dental professionals designated as Branch Offices of The SmileTree™.

Why Branch Out?

"While many dentists and teams are outdoor enthusiasts, and relish a physical challenge, not everyone's idea of fun is hiking a mountain," says Daniel A. 'Danny' Bobrow, The Climb For A Cause™ / The SmileTree™ executive director. "So we found a way for any practice to not only give back and have fun, but also grow their practice at the same time," concludes Bobrow.

Both The SmileTree™ Branch Office and The Climb For A Cause™ Participating Practice alike receive practice building support with the compliments of AIM Dental Marketing, Bobrow's dental marketing firm. Support includes:

• In-Office Displays

Posters

Lapel Buttons

Floss Cards

Calendars

Gifts From Your Adopted Country To Share With Patients



• Community Outreach Materials

Press ReleasesLapel Buttons

Web Page

Help With Event Organizing

Gifts From Your Adopted Country To Share With Party Attendees

Basically, everything the practice needs to ensure its Good Works are not kept a secret from either patients or the Community is included in the Offering. "It's our way of positioning the practice to benefit from cause marketing; one of the most powerful ways to increase exposure, especially during a down economy," explains Bobrow.

Funds raised are earmarked for The Climb For A Cause™ / The SmileTree™ Oral Health Education and Treatment Projects. McCormick plans to participate in the April, 2012 Project on Vietnam's central coast, and invites Heritage clients and friends to join him on this life-changing adventure.

To learn more about The Climb For A Cause™ and The SmileTree™, contact Daniel Bobrow:

Phone:	(800) 723-6523
Email:	Director@ClimbForACause.org
Web:	www.ClimbForACause.org
Web:	www.SmileTree.org